SCIENCE COMMUNICATIONS EXPERIENCE

Developed application notes, technical notes, data sheets, and specification sheets for genomics products
Wrote eBooks about high-impact research in multiomics and in gene expression and regulation
Acted as a science translator to support global creative studio

Developed message house, video scripts, datasheet, eBook, and emails for new product launch at Thermo Fisher Scientific
Wrote trade magazine articles and white papers highlighting drug discovery, development, and manufacturing case studies for BioDuro
Wrote web pages, brochures, blog posts, and customer research snapshots about single cell DNA/RNA sequencing technology for 10x Genomics
Wrote marketing content and helped develop messaging and creative strategy for new instrument launch for 10x Genomics
Wrote engaging spotlight articles for Thermo Fisher Scientific focused on everyday lab essentials for molecular biologists
Created new website copy for biopharma companies in fields including neuroscience, glycomics, immuno-oncology, paracrine signaling, and gene editing therapeutics
Worked directly with C-level executives on developing key messages and executing communications strategy
Evaluated research news related to women’s health and wrote science news summaries for Association for Women in Science monthly e-newsletter
Wrote contributed articles for biotechnology trade journals
Guest lectured high school biology class about genes and biotechnology

Wrote and edited strategic web copy about next-generation sequencing and microarray technologies, systems, and products
Wrote top-ranking webpage result for “next-generation sequencing” or “NGS” keyword search
Incorporated best practices for search engine optimization and user experience strategy, as well as compliance with regulatory standards
Developed and evangelized web copy style guide to ensure consistent brand voice and form
Created engaging, targeted digital content to optimize customer journeys
Quickly became proficient in HTML and content management software
Managed projects and document review/approval processes on schedule
Participated in historic product launches, including the first $1000 human genome

Attended and reported on 3-day internal “Informatics in Drug Discovery” conference; Wrote blog posts and micro-blog posts covering speaker/workshop topics including data visualization and next-generation sequencing
Advised NIBR IT Awareness and Adoption group on strategies for communicating with research scientists about scientific software tools

Developed persuasive marketing and public relations materials including data sheets, press releases, bylined articles, and web content to promote next-gen DNA sequencing technology and its research applications
Interviewed and collaborated with scientists and product managers
Translated complex technological processes into simple language
Ensured consistent brand messaging throughout literature portfolio
Managed document review and approval processes on schedule

Wrote comprehensive, fully-referenced training module to instruct pharmaceutical sales representatives on breast cancer drug product profile

Worked with biotechnology clients such as Invitrogen, Exact Sciences, InterMune, Kereos, and Ikonisys to communicate their science simply and effectively to various audiences, including reporters, investors, researchers, physicians, and patients
Wrote and edited press releases, fact sheets, pitch letters and other marketing/PR materials to clearly convey client technology and its significance
Monitored client and competitor news to develop communications strategies based on industry trends
Targeted and coordinated relationships with media and investors on behalf of clients; pitched news stories and arranged interviews with national, local, and trade publications
Prepared presentations and facilitated media training and messaging workshops